Asempa FM, a subsidiary of Multimedia Media Group Limited, popularly talk show and Ghana’s top current affairs program, Ekosiisen, has once again won the Chartered Institute of Marketing Ghana (CIMG) Awards’ “Radio Programme of the Year” 2023 for the third time.
The 35th CIMG Awards, which took place on Saturday, September 7, 2024, at the Labadi Beach Hotel, recognized Asempa FM’s premier political program.
In 2020 and 2018, the same prize was received by the show.
The CIMG Awards, one of the most prestigious accolades in the marketing and media industry, are a benchmark for outstanding achievements in these fields.
The citation that followed the award read, “Your pedigree as a programme that leaves your listeners captivated and rooting for more was not lost on your panel of evaluators, who put you ahead of your peers for this going.”
“With an aim to challenge conventional norms in the industry and re-invent what radio should be like, you have created a compelling and proactive must-listen-to talk show, which resonates with people with different listening preferences i.e. sports, politics, religion and entertainment.”
“Your listeners are particularly thrilled with the aspect of your show which revives cold cases and prompts duty bearers to action where they have been negligent. Most refreshing is the fact that you base your ever-captivating daily packages on feedback from your patrons.
“You have been exemplary in your display of leadership, influence and impact for which reason you. ASEMPA FM -EKOSIISEN, is being conferred with the CIMG RADIO PROGRAMME OF THE YEAR, 2023.”
Philip Osei Bonsu, often known as O.B., the show’s host and Asempa FM’s programs manager, praised his staff for their dedication and commitment.
“After winning the coveted CIMG Radio Program of the Year 2018 and 2020, EKOSIISEN once again was adjudged the Radio Program of the Year 2023 at the 35th CIMG National Marketing Performance Awards yesterday. Thanks to God and to all those who made this possible especially to my hardworking production team led by Dominic Kissi Yeboah” he said.
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