Ghana Premier League club, Kumasi Asante Kotoko have unveiled Hisense as their new electronic partners ahead of the 2020/2021 season.
The deal is worth One Million Ghana Cedis per season for three years.
The deal, which was originally announced on October 23, 2020, was unveiled at an event on Saturday, November 14 2020 at the AH Hotel and Conference at East Legon.
Apart from the monetary commitment, Hisense will also provide special prize packages for goal of the month, fan of the month and while every registered club member can walk into Hisense shops and buy their products at a discount.
Speaking at the event, the Chief Executive Officer of Asante Kotoko, Nana Yaw Amponsah lauded Hisense for partnering with the club and encouraged the club to patronize the product of its sponsors.
The brand ambassador for Hisense, Nana McBrown, encouraged the fans to back the partnership.
Former Togo and Arsenal star, Emmanuel Adebayor says the partnership will not only promote Kumasi Asante Kotoko but it’s also an uplifting moment for the development of Ghana football.
In October, the all-time league champions signed a three-year deal with Erreà, an Italian sportswear brand.
Asante Kotoko will commence the 2020/2021 season with a home game against Techiman Eleven Wonders at the Accra Sports Stadium tonight, November 14, 2020.
The Porcupine Warriors will also represent the country in the CAF Champions League after the cancellation of the 2019/2020 Ghana Premier League season due to COVID-19 and have been drawn against the Mauritanian side, FC Nouadhibou in the preliminary stage of the competition.
Meanwhile, President Nana Addo Dankwah Akufo-Addo has pledged to support the club as they hope to qualify for the group stages of the CAF Champions League.
He received the CEO of the club, Nana Yaw Amponsah and his entourage at the seat of governance on Friday, 13th November, 2020.
“It is difficult for Ghana football to succeed unless Kotoko succeeds. That’s how it has been in the past and that’s how it should be in the future,” Nana Akufo Addo told Nana Yaw Amponsah.
“Kotoko a very special, cherished and enviable role in Ghanaian Sports development,” he added.
“Clearly it’s possible the Government should be able to assist the club,these will be temporary measures over a period of time, a year or two. Ultimately the club should be self sufficient, generating money for keeping the club going.
“We will put our heads together to see what can be done to assist, through the minister of sports. I think it’s in the interest of Ghana to have a strong participation to fly the flag of Ghana.”
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