Ahead of the maiden edition of Ghana Modelling Industry Awards Scheme, the planning committee of the awards under the auspices of Models Union of Ghana (MODUGA) has unveiled a teaser plaque.
The event which set to come off on 15th December this year, is aimed at recognising members who have contributed greatly throughout the year and also to display appreciation to key industry players who have supported the arts over the years.
This initiative according to President for the Models Union of Ghana, Lilian Sally Addo is necessary to boost the industry and change the negative perception about modelling in the country.
According to her, the time had come for Corporate Ghana, to recognise young talented Ghanaian models as better marketers of their brand, potential ambassadors and influencers.
Explaining further,she revealed that the time had come for corporate Ghana to recognize young talented Ghanaian models as better marketers of their brand and potential ambassadors.
“Modelling is not only about wearing skimpy dresses and walking on the runway. There is so much more to it. We have some models doing things outside the industry and still modelling, so you don’t only have to take pictures and put it on social media,” she said.
She added, “Modelling is more than that and we need to get people to take us more seriously. This awards will be used to set standards and also connect all the modelling agencies across the 10 regions. Now that there is an umbrella body, models, agents and agencies can all work together, and the outstanding ones will be recognized so others are encouraged.
The awards scheme features over thirty categories. They include Top model of the year (male and female), most promising model, runway model of the year, best fashion designer, best unique model, best modelling agency, best modelling agent, most popular magazine, best catwalk trainer, best make-up artist, most photogenic model among others.
Below is the plaque:
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